The Omnipresent Relaxer

The Omnipresent Relaxer
This is not magic but a great business idea where you not only earn money and appreciation but also make great friends. People feel relaxed the moment you meet them. Zero investment and huge returns is what makes this business idea great.
A masseur, who is available on call, is what we are talking about here. So, be it a hotel or an office or someone’s home, you are always ready to reach the place and provide a relaxing massage to your customer. Stress has lead to increased emphasis on relaxation techniques like massage (see http://www.prweb.com/releases/2005/4/prweb227558.htm) and the demand for such (on-the-go) services has really increased in the last few years.
You can operate this business in two ways:
You can either provide the massage by yourself i.e. if you have some skills on that front (or if you are ready to undergo some kind of training to learn that) or
You can hire masseurs to work for you. It’s really your choice.
However, once you start getting more business than you can handle, you will have to hire more masseurs (or turn down the prospective clients)
The most important thing in this business (and in any business) is to get clients. Advertise in the classifieds sections in local newspapers. Also, setup a simple but elegant website. A website will not only help you reach customers at a small cost but will also give a more professional look to your business. Mail your brochures to corporate offices (they have big budgets for employee welfare related services).
Tip: Print gift certificates for your business and sell them to corporations and individuals.
Another way to advertise is to seek help of friends and acquaintances in spreading the word around. Supply them with multiple copies of your brochure and ask them to forward it to the appropriate department in their offices or to other friends. Check with the local health and fitness clubs and gymnasiums, and if they allow, place flyers or leave brochures at their premises. Similarly, you can also leave your brochures at holiday resorts and post them on bulletin boards of restaurants. Also get pamphlets distributed at busy crossings in the city. You can get the contact details of various businesses and fitness centers through yellow pages and through the Internet. Another idea is to participate in trade shows and fairs and provide on-the-spot head or shoulder massage at a very low price (just to draw the interest of people). Give away your brochures to people who visit your booth.
When deciding on your fee, you should keep in mind the going rate of other masseurs in the town and also consider the conveyance costs. You can offer bulk discounts to the corporations and others.
If you need to recruit masseurs for the job, you can place a ‘Wanted’ ad in the local newspapers. You should look for masseurs that are located at different places in the city (i.e. at all corners of the city) so that your massage service can reach your customers very quickly.
You don’t really need any investment for starting this business. Massage oils and a bit of advertising is the only expense and the returns are enormous.
Resources:
News:
http://www.prweb.com/releases/2005/4/prweb227558.htm
Massage techniques:
http://www.coolnurse.com/massage.htm
Massage oils:
http://www.mountainroseherbs.com/lotions/oils.php

